“I’ve been reading you for a while now, and I know I’m ready for a change, but I really feel stuck right now. I hate my job and want to quit it this year. Yes, I have an idea deep inside and I see myself writing a book. But all I see is the cover and the title – I really get lost when it comes to the details and writing each chapter separately. Then from there, I really don’t know how it’s all going to convert into a way to replace my income. I can’t live without it, my husband has a job, but we still need mine to pay the bills each month.

How do I truly go about finding my passion AND making a business out of it?”

There really is a great distance between desire for something new, and the actual steps it takes to get there. Sometimes you have to cross a river. Sometimes it feels like a small stream. And sometimes it feels like the Grand Canyon; a task so monumental it may seem easier to give up than to ever put that first foot out in front of you.

But because I’m not personally involved in someone else’s life (I don’t depend on their salary, their career moves, or have access to their support base such as friends and family members), I tend to see through the “muck” and get right to the heart of the matter.

In this case, there are really two distinct issues to deal with.

First is the issue of “finding my passion”. In this case, she says she sees herself writing a book – she has the title – but that’s as far as it goes. She has no idea what the outline will be, what the chapters will include, or what the finish book will actually look like.

Before you even contemplate the “book” idea again, ask yourself why you want to write the book in the first place. If deep inside you are still saying you are searching for your passion, where does the book idea come from? Why is it stuck there as your “carrot”? And is this truly something you can see yourself doing in the future?

You Have To See Your Business Before You Achieve It


Perhaps the reason it remains a cover instead of a book is because you don’t have the depth needed to your idea quite yet. You don’t see how its relevant to your life and how you’ll turn things into a whole lot more.

Instead of seeing your book, look at the person who will buy it instead. Who is that person? Why would they buy the book? What could they learn from you? How could you help them not just with your book, but also by building a relationship with them for the next few years too?

In every case where someone asks the question “I don’t know what my purpose is” or “what am I going to do next?”, I can always get to the heart of the matter by asking one question:

“How do you see your life playing out by having this idea in your life?”

You can’t just see one tiny piece of the puzzle and turn it into something more. You have to see the big picture, and really look at how it incorporates into your life on a 24/7 basis. Which then leads to this case studies second issue.

Second is the issue of making a business out of an idea. If you’ve always worked for the “boss” before and never created a business, that alone can be a daunting task. Add in creation of a product or service, and you soon get caught up in a wide array of details that you simply have no backup to understand how to put the pieces into play.

So even if you’re stuck on the first problem of truly defining your passion, by the time you get to the second task of actually building the business, you really have no context of where to start. I like to start with a question.

“Why do you want to turn this into a business?”

And of course in most cases the answers are predictable.

“I want to be happy.”
“I want to work from home and be with my kids.”
“I want to be successful.”
“I want to be rich.”

Those are great. But I bet if you surveyed every other person in the world, they would probably have similar wants no matter where their paths are leading them. We all want success with what we do. We all want happiness in our lives. And of course the idea of financial freedom is at the top of everyone’s mind, no matter how much money you have in the bank.

But none of those are reasons for why you are moving forward with your idea and turning it into a business.

You have to bring clarity to the situation. You have to see yourself living the lifestyle once your business is in place. Who do you help? What do you provide? How do you live each day? Where do you provide your services? What hours do you chose to work? How does the rest of the world (or at least your community) view you?

Yes, this is all about you. Because you can’t help anyone in your business unless you are fully engaged in your business. You have to be there providing your products and services with 110 percent gusto.

Make sense? Are you ready for more ideas just like this one to help you move to the next step with your Big Idea?

Then join me for my latest teleclass

The Secret To Bringing Your Big Idea To Life: How To Turn Your “Dream” Idea Into A Successful Business Model That Is Easy To Run From Anywhere

on July 10. I’ll be covering in depth exactly why today is the day you should move forward with your dreams and how to go about creating a business that meets your lifestyle expectations.

Register today – I hope to see you there.